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A RENAULD ICON

james dean

A RENAULD ICON

James Dean is remembered as a 50s icon – his acting talent, sense of style, and passion for motorcars and motorcycles left a legacy. Tragically, his life was cut short, and his potential was lost, but his legacy lives on. His timeless appeal remains as inspirational and relevant today as it was in the 50s.

INTRODUCING

THE JAMES DEAN BY RENAULD

Dean’s unforgettable filmsinclude Giant and Rebel Without a Cause which remain foreveramong cinema’s all-time greats. Known, for wearing adistinctive pair of glasses, Jame’s Dean’s style became synonymous with hiscool, rebellious image.  Together Renauldand The James Dean Estate have faithfully re-imagined the exact model ofglasses Dean famously wore, honouring the essence of his legendary look. This limited edition sunglasses collection features twomodels: The James Dean 1955 and the James Dean and remainsinextricably linked to the legacy of James Dean, not only through theiraesthetic but also through the deep emotional resonance they evoke and thenarrative they tell.

Keepsake Marquee

The James Dean 1955 – This highly collectable model includes a unique and authenticated piece of James Dean’s racing pit lane one piece, encased in the Renauld keepsake Marque attached to the temple of the sunglasses. The fabric was carefully and respectfully removed from the inside seam – ensuring no visible alteration to the original outfit – by Dean’s cousin and surrogate brother, Marcus Winslow, on the family farm where Dean was raised. The suit itself is exceedingly rare and remains part of the Winslow family’s private collection, adding a profound emotional value to each pair.

The James Dean is as worn by Dean without authenticated memorabilia.

style

Meticulously hand assembled in the Renauld Studios in Italy to exacting standards, these distinctive clip-on sunglasses – available with either tortoiseshell or piano black acetate frames – combine precision craftsmanship with refined style.

They feature UV400 DIVEL anti-glare lenses in Deep Blue, Sky Blue and Olive Green, delivering superior eye protection with a distinct modern-classic aesthetic.  Optional prescription lenses* are also available, ensuring both form and function.

These distinctive clip-on sunglasses, available in tortoiseshell and piano black acetate, are meticulously hand assembled in the Renauld Studios In Italy to exacting standards and are available with optional prescription lenses*, offering both function and style.

The UV400 DIVEL anti-glare lenses are available in Deep Blue Sky Blue, and Olive Green – providing superior eye protection with a distinct ‘modern-classic’ aesthetic.

Each pair is accompanied by a signed certificate of authenticity and comes with a bespoke James Dean leather sunglasses case, cleaning cloth and presentation box. The James Dean collection is an iconic collectable that can be handed down through generations.

Prescription lenses can be inserted in the fixed sunglasses lens and are not applicable to the actual clip on component.

Technology

The James Dean by Renauld collection is embedded with a ValueBond™ NFC chip – offering secure access to engaging content, provenance verification, and enhanced digital authentication. By simply tapping a smartphone to the temple of the sunglasses and downloading the ValueBond™ app, users can unlock a curated digital experience. 

* Renauld is pioneering the integration of authenticated, finite memorabilia into select eyewear pieces – each protected by encrypted technology. As the memorabilia is limited in availability, each model of sunglasses is strictly capped – limited in number, elevating their status as rare collectible pieces.

WITH THANKS

With passion and purpose, we’ve been rebuilding Renauld® into a global leader in luxury eyewear – reviving the timeless sixties style for a modern audience. Our expanding collection features strategic, meaningful collaborations, reinforcing our commitment to shaping the future of this iconic lifestyle brand.

THE ULTIMATE DRIVING SUNGLASSES

A number of legendary racing drivers chose Renauld sunglasses in the 60’s favouring the wraparound design due to its 180-degree optical perfection and absence of blind spots (The Sixty-One Collection).  These heroes include the Le Mans legend, Sir John Whitmore and arguably, the world’s best Grand Prix driver of all time, Jim Clark.